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Corporate Event Planning and How We Can Help

At Richardson Professional Solutions, we help you make more time in your business by providing back-office solutions. One of the many services we provide is Event Management. Here at RPS, we can help with brainstorming, budget/invoicing, venue management, vendor management, risk management, and day-of coordination. We can help with as little or much as you need to help you be successful. No two clients are the same, and neither are your events.

You might be wondering if outsourcing some of your events is for you? Here are five advantages to outsourcing your next event.

At RPS we have certified Project Managers. We are prepared for every eventuality. We know what questions to ask, what is needed when and how long it might take to get things done. We are also extremely organized, meet deadlines and know how to manage a budget. Using us to plan and organize your next event will help you focus on what matters most in your company.

We can also help you save time and money with direct connections to venues and suppliers. We can also help negotiate the best prices based on our relationships and our experience. We will also be able to list out suitable options for locations and support services you might need for any event.

We are creative. We can help you get the wow factor you are looking for whether it be a teambuilding event, conference, or small training workshops. We are up to date on the latest trends in event technology and attendee interactions and the ability to connect you to the right people to help your event run smoother, making things easier for you.

Still unsure? Our team would be happy to connect, talk through things, and help you to decide if hiring RPS to help with your business’ events is the best fit. If so, we would love to become an extension of your team and take that to-do off your plate.

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Email Marketing and How RPS Can Help

At Richardson Professional Solutions (RPS), we help you make more time in your business by providing back-office solutions such as bookkeeping, marketing, or project management. This, in turn, provides small business owners the flexibility to do the things that matter most to you like building your business, continuing their education, traveling, or spending time with family. One of the many services we provide is Marketing Management. At RPS we can handle your social media marketing, content creation, content management, brand management, and/or email marketing.

I know what you might be thinking… Why do I need email marketing? Is it really going to affect my business? I am here to tell you, YES! Email marketing can make or break the growth of your business development. According to Digital Agency Network, “There are four billion daily email users and 99% of those users check their inbox every morning.” That is potentially a large untapped audience for your business to gain additional visibility.

The purpose of your newsletter is to inform your subscribers. This isn’t a sales pitch opportunity, although your newsletter could lead to new customers. You want to use this platform of marketing to keep your customers up to date with the latest news, tips & tricks in your industry, and updates on your products or services.

When you create interest in your readers and add value to their lives, your business starts to gain value. An article from Campaign Monitor lists these stats to give a sense of how popular and effective email marketing and newsletters have become:

  • For every dollar you spend on email marketing, you’ll get a $36 return on average – more than any other channel. (Litmus) That is a 3500% ROI!
  • 31% of business-to-business (B2B) marketers say that sending email newsletters is the best way to nurture leads. (Content Marketing Institute)
  • 49% of consumers are happy to receive promotional emails from the brands they love on a weekly basis. (Statista) People do business with others they like, know, and trust!

Understanding how effective email marketing is to your business will indeed help your business grow. But what if you don’t have the time or money to hire a full-time marketing guru? That is where RPS can help! We have three different types of pricing: we have retainer pricing, which is best for clients who have consistent work on a regular basis; project pricing, a flat price option based on time and materials needed to complete the project; or an hourly rate, which is a better option for clients that only need occasional help or have a small project. Not sure which one to choose? Let’s talk about your needs and decide what may fit!

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